We move beyond simple "posting." We execute a complete brand strategy designed to capture attention and convert followers into customers.
1. Strategic Setup & Optimization
A strong house needs a solid foundation. We ensure your profiles are prime for conversion before we ever publish a post.
- Platform Selection: We identify where your actual customers hang out (Facebook, LinkedIn, Instagram, GMB) so you don't waste time on the wrong channels.
- Profile Optimization: We rewrite bios and optimize buttons to drive specific actions—calls, bookings, and website clicks.
- Security & Access: We implement admin controls to ensure your brand assets are owned by you and fully protected.
2. Content Creation & Curation
We create content that stops the scroll and positions your brand as the industry expert.
- Goal-Driven Content: Every post has a purpose—whether it’s building awareness, driving bookings, or showcasing social proof.
- Visual Branding: We design branded graphics and write sharp captions that capture your unique voice.
- Diverse Formats: A healthy mix of educational tips, promotional offers, case studies, and industry news to keep your feed fresh.
- Consistency: We maintain a reliable posting schedule that signals to algorithms (and customers) that you are open for business.
3. Proactive Community Management
Social media is a two-way street. We don't just broadcast; we engage.
- Monitoring & Response: We monitor comments and messages, ensuring no customer inquiry goes unanswered.
- Lead Detection: We flag high-value comments and sales opportunities directly to your team.
- Trend Watch: We keep an eye on platform changes and trends so your strategy never gets stale.
4. Reputation & Review Management (The i2b Difference)
Your reviews are often the first thing a prospect checks. We turn your social presence into a review-generating machine.
- Review Monitoring: We track sentiment across Google, Facebook, and industry sites.
- Growth Workflows: We implement simple systems (email templates, QR codes) to help you get more 5-star reviews from happy clients.
- Trust Building: We showcase your best reviews on your social channels to build immediate trust with new visitors.
5. Analytics & ROI Reporting
Stop guessing if your marketing is working.
- Monthly Intelligence: Plain-English reports showing what’s working, who is engaging, and where your leads are coming from.
- Audience Insights: Data on follower growth and demographics to help you refine your offers.
- Continuous Improvement: We don't just report the numbers; we use them to tweak the strategy for the next month.